Each year Hard Rock All Inclusive Collection invites their loyal customers to the resort and creates a week-long event full of themed concerts, beach parties, and club experiences. From unique artist collaboration shows to throwback style talent there is a wide range of engaging events for customers.
This experience was an all-access pass to interact with celebs from American Idol, The Voice, Disney, Nickelodeon and more. From karaoke contests with Joey Fatone, a dueling pianos show with Alfonso Ribeiro and Mark Ballas, to Hollywood pool parties and LIVE All Star Concert.
UNICO 20°87° went above and beyond the typical resort entertainment programming and launched two immersive experiences for guests at their Palmera Lounge. With local talent there is a salsa spin on top hit songs as well as a variety show that tells a story through song and dance.
American Idol and The Voice contestants performed LIVE in Miami Beach for Eden Roc guests while they enjoyed perfectly paired packages of gourmet bites and refreshments.
Guests are transformed to rock star status when they participate in Jam Band, RockTube, Spin Session and lay some tracks in Studio Time at the Hard Rock Hotels All Inclusive Collection.
Celebrity influencers raved about the hotel and birthday packages and consumers could receive the same lavish amenities when they booked a Best Birthday Ever Stay during the month of their birthday.
An all-encompassing project that included designing the collection, sourcing the product, coordinating the photo shoot, creating the website and marketing collateral, securing partners for cross-promotions, overseeing the program's launch event and more!
Thomas The Tank Engine®, Barney®, Bob the Builder® and Angelina Ballerina® are all featured in the newly designed kids' clubs and interactive kids' areas with a grand finale LIVE show every week.
These accomplished musicians hit the road for the Southern Rock Experience, an exclusive production, filled with LIVE music, line dance parties, celebrity meet & greets and more.
Kids on-site were transformed into rock star cheerleaders with day camps lead by highly qualified trainers and then showed off their skills on stage for guests.
Guests learned to play in a band, perform live on the Hard Rock Stage and attend an exclusive show by classic rock legends with modern collaborations. All for a good cause, Little Kids Rock, to put music back into schools.