Our Work

Paw Patrol LIVE!

Nickelodeon Hotels & Resorts Punta Cana partnered with Paw Patrol LIVE! to deliver an on-site activation at shows.

Gourmet Inclusive® Vacation Consultants in key cites host an on-site booth where consumers can take fun pictures on a resort backdrop as well as enter to win a 5-night trip to Nickelodeon Hotels & Resorts Punta Cana and a Paw Patrol luggage set.

Bridal Week Giveaway

Innside New York by Melia partnered with Style Me Pretty as the host hotel for a New York Bridal Week Adventure.

Style Me Pretty hosted a Bridal Giveaway for one of their readers to experience New York Bridal Week including a 3-night stay at Innside New York by Melia as well as prizing from partners Kleinfeld, Glam & Go, Jennifer Behr, Bella Belle and Pretty Plum Sugar.

Palmera Lounge

UNICO 20°87° launched two new entertainment shows that immerse guests in a new experience at their Palmera Lounge.

UNICO 20°87° went above and beyond the typical resort entertainment programming and launched two immersive experiences for guests at their Palmera Lounge. With local talent there is a salsa spin on top hit songs as well as a variety show that tells a story through song and dance.


Paired Affair

Alliance Connection Productions delivered an exclusively produced shows for Eden Roc's Summer Music Series - A Paired Affair.

American Idol and The Voice contestants performed LIVE in Miami Beach for Eden Roc guests while they enjoyed perfectly paired packages of gourmet bites and refreshments.


Music Lab

Camp Jam and Hard Rock Hotels All Inclusive Collection come together to deliver the Music Lab Experience!

Guests are transformed to rock star status when they participate in Jam Band, RockTube, Spin Session and lay some tracks in Studio Time at the Hard Rock Hotels All Inclusive Collection.


HelloNew, HelloYou

HelloFresh and Karisma Hotels & Resorts gave away a Gourmet Inclusive® Vacation and 6 months free of HelloFresh Meals.

With additional reach from partners Hayneedle, Le Creuset, Gwynnie Bee and Lot 18, this was an ultimate prize package to kick off the New Year. Overall, the campaign garnered over 32K opt-in entries.


Celebration at Generations

Generations Riviera Maya is the place to be to celebrate milestone moments with exclusive birthday packages to celebrate star style.

Celebrity influencers raved about the hotel and birthday packages and consumers could receive the same lavish amenities when they booked a Best Birthday Ever Stay during the month of their birthday.


Regal Crown Club Getaway

Regal Cinemas and Azul Beach Resorts offered Crown Club members an exclusive Gourmet Inclusive® vacation.

Members exchanged points for entries and Regal promoted the contest and an exclusive offer to their loyalty members and consumer list reaching over 5 million consumers.


Memorable Moments Signature Wedding Collection™

A custom designed Wedding Collection for Karisma Hotels & Resorts.

An all-encompassing project that included designing the collection, sourcing the product, coordinating the photo shoot, creating the website and marketing collateral, securing partners for cross-promotions, overseeing the program's launch event and more!


Little Big Club

A playful match we paired Mattel and Hard Rock Hotels All Inclusive Collection to create an interactive kids club experience.

Thomas The Tank Engine®, Barney®, Bob the Builder® and Angelina Ballerina® are all featured in the newly designed kids' clubs and interactive kids' areas with a grand finale LIVE show every week.


V!ROC at Hard Rock

Varsity Spirit and Hard Rock Hotel & Casino Punta Cana came together to deliver V!ROC at Hard Rock Cheerleading Camps!

Kids on-site were transformed into rock star cheerleaders with day camps lead by highly qualified trainers and then showed off their skills on stage for guests.

Capture Your Memories

Shutterfly and Karisma Hotels and Resorts teamed up to provide FREE Photobooks and prints for resort guests.

Karisma Hotels and Resorts gave destination wedding couples and their guests a beautiful Photobook keepsake compliments of Shutterfly. Guests could then enter to win a return stay by sharing their photo book on Facebook.

Put the power of partnerships to work for you and align with leading brands, drive awareness, leads, and sales.

  • "I have known Melissa for many years, first as a colleague and most recently as a marketing partner. Melissa is a strategic thinker with the ability to see the big picture, as well as possessing the tenacity to pursue the details and affect the outcome. Good business and true partnerships are based on "win-win" solutions, and because Melissa truly understands that, she is able to consistently fit the pieces together and complete the marketing puzzle".

    Tony Cortizas, VP, Marketing
    Sol Melia Hotel & Resort

  • "The Alliance Connection team is made up of visionaries who have helped Sandals Resorts produce rock-solid events. From conceptualizing programming, guiding us through the planning process, negotiating talent and media partnerships, managing vendors, to executing every event detail and logistics to ensuring our vision is met, Alliance Connection is by far one of the most meticulous companies I have ever had the privilege to work with."

    Debbie-Ann White, Senior Vice President of Public Relations & Promotions
    Unique Vacations

  • "I have had the great opportunity of knowing Melissa Mango through various work cycles. I was her boss for a number of years, her client and most importantly, during my career change, she became my mentor. She is the type of person you want on your team. She is analytical in her approach to problem-solving while focusing on the overall resolution. To be a leader you must be able to bring all sides together, motivate and above all recognize that success comes from many individuals working collaboratively, and this is what Melissa and her team have been able to do exceptionally well. Alliance Connection is an asset to any company they do business with."

    Armando "Mandy" Chomat, Senior VP
    Karisma Hotels & Resorts